European Bakery

Southern Vibe

Featuring the Frenchie

Tyler's very own
artisan french donut

Euro-Southern Bakery

Monday: Closed
Tuesday to Friday: 8-5
Saturday: 9-4
Sunday: Closed

The secret ingredient is always Love.
The secret ingredient is always


At Laurel & Pearl, you’ll find a classic French bakery, the “Yes, ma’ams” of the South, and a fashion-forward sprinkle-covered French bulldog in pearls to greet you. You'll experience a fun, artsy atmosphere, like no other in East Texas. Your tastebuds will thank you once you've tried our Frenchie donuts, ,NOLA beignets, famous chocolate chip cookies and macarons, and our specialty coffee and espresso drinks. , Bring Fido with you, grab him a gourmet dog treat , or pup-cup of gelato, and relax on our dog friendly patio.

This is what Love looks like

  • Always handmade on-site
  • Created from scratch daily
  • Only the finest, cleanest ingredients
  • Long, slow fermentation processes
  • An open door

At Laurel & Pearl, we love the flavors of Europe and the people of Tyler. Too often, the food we love is found everywhere but home — in big cities, in Europe, on vacation. We long for our favorite open-air Parisian café or for that decadent craft donut we had over the summer. But the experience of quaint cafés and fine baked goods should be a part of our everyday, right here at home.

Laurel & Pearl is your neighborhood, full-service Euro-Southern bakery delivering the highest quality pastries, cakes, coffee, gelato, and other baked goods. We’ve trained in the culinary arts locally, at the beloved Five Daughters Bakery in Franklin, Tennessee, and have even taken private croissant and macaron classes in Paris, so that Tyler and East Texas can experience a little taste of Europe in the heart of the South.